Legal
Privacy notice
Last updated
1. Notice at collection
When you use this website, Oplut may collect contact details, professional information, the content of your message, consent and relationship records, and ordinary technical request information. We use that information to deliver and protect the site, reply to you, arrange a requested walkthrough, understand the business context of the request, and keep accurate records of the conversation.
We may give the minimum information needed to hosting, database, and transactional email providers that help us perform those functions. We do not sell it or share it for cross-context behavioral advertising. The detailed categories, sources, purposes, and recipient types appear below.
2. Scope and our role
This notice explains how Oplut collects, uses, discloses, and retains personal information when someone visits this website, contacts us, requests a walkthrough, or joins the fieldwork contact list or subscribes to Oplut news and product updates. Oplut, Inc. is a California stock corporation. For these interactions, we determine why and how personal information is used and act as its controller where that term applies. You can reach us at contact@oplut.com.
This notice applies to the public website and related correspondence. The website does not connect to Shopify stores or collect merchant operational data through an integration. Submitting an inquiry does not authorize access to your store or customer records.
3. Definitions
- Oplut, we, or us
- Oplut, Inc., the operator of this public website.
- Personal information
- Information that identifies, relates to, describes, or can reasonably be linked to a person.
- Website
- The public Oplut pages, inquiry forms, and newsletter signup.
- Service provider
- A company that processes limited information for Oplut to host, store, secure, or deliver the website and its communications.
4. Information we collect
| Category | Examples | Why we use it |
|---|---|---|
| Contact identifiers | Name and work email address | Reply to a request and continue the requested business conversation |
| Professional information | Company name and how you heard about Oplut, if provided | Understand the business context of an inquiry |
| Communications | The message submitted through the contact form | Understand and answer the question or workflow described |
| Consent and relationship records | Form source, newsletter consent wording and timestamp, contact permission and fieldwork signup timestamps, internal status, follow-up notes, and contact dates | Respect contact choices and maintain an accurate business record |
| Technical request information | IP address, browser or device details, request time, and error or security logs | Deliver, troubleshoot, and protect the website |
Oplut does not intentionally collect payment information, government identifiers, account credentials, precise location, health data, or other sensitive personal information through this website. Do not place retailer identities, order records, account terms, Shopify credentials, store exports, or private commercial data in a public form or email.
5. How we collect it
- Directly from you when you submit an inquiry, request a walkthrough, or subscribe to news and product updates.
- Automatically through ordinary hosting, security, and request logs.
- From the business communication that follows when you ask us to reply.
We do not buy personal information from data brokers or combine website inquiries with third-party advertising profiles.
6. How we use it
- Respond to questions and arrange a requested walkthrough.
- Understand interest in Flex and the business context of a request.
- Follow up about a product study or conversation you asked to hear about.
- Record your newsletter subscription and send news and product updates you have opted into.
- Maintain the website, diagnose errors, and prevent misuse of forms.
- Keep appropriate records of consent and business communications.
- Comply with legal obligations and protect Oplut, visitors, and others.
Providing information is voluntary. We need an email address to reply or record a contact request; other required fields are identified on the relevant form. A contact or study request does not automatically subscribe you to a newsletter. Newsletter signup requires separate consent. You may withdraw it by emailing contact@oplut.com.
Where UK or European data-protection law applies, we rely on our legitimate interests in responding to business inquiries, maintaining conversation records, and operating and securing this website. For optional contact that relies on your consent, you may withdraw that consent at any time by emailing us. We may also process information to meet a legal obligation. Withdrawing consent does not affect processing that was lawful before withdrawal.
We do not use inquiry information to make decisions that produce legal or similarly significant effects about a person.
7. How we disclose it
We may disclose only the information needed to the following categories of recipients:
- Hosting and infrastructure providers that deliver and protect the website.
- Database providers that store inquiry and consent records.
- Email providers that deliver inquiry notifications, acknowledgments, and correspondence.
- Professional advisers when necessary for legal, security, or business matters.
- Authorities or other parties when required by law or needed to protect rights and safety.
- A successor involved in a merger, financing, reorganization, or sale of the business.
Oplut does not sell personal information. Oplut does not share personal information for cross-context behavioral advertising or use it for targeted advertising.
Our current website infrastructure includes:
- Hetzner
- Hosts the application server in Hillsboro, Oregon. Coolify runs on that server to manage application deployment.
- Neon
- Provides the managed PostgreSQL database for inquiry and contact records, in AWS US West 2 (Oregon).
- Resend
- Provides delivery of website inquiry emails, including recipient details and message content.
- Zoho Mail
- Hosts Oplut's business email, including inquiries and replies sent to our contact address.
- Cloudflare
- Provides domain DNS services. The technical data it handles depends on the services involved in a request; use of DNS alone does not send it the contents of a submitted form.
8. Processing locations
Oplut is based in California. The application server and primary database are hosted in Oregon, United States. Email delivery, DNS, provider support, and related operations may involve processing in other countries where those providers operate. If you visit from outside the United States, your information may be processed outside your country, where privacy laws may differ. Contact us for information about the providers and any transfer safeguards applicable to your information.
9. Cookies and tracking
The website application does not set analytics, advertising, or preference cookies or use tracking pixels. Hosting and security infrastructure may use strictly necessary technical mechanisms and may create server logs. We do not sell personal information or share it for cross-context behavioral advertising, so there is currently no such activity for a Global Privacy Control signal to opt you out of. See our cookie notice for more detail.
10. Retention
Retention depends on the purpose and type of record. For inquiries and contact requests, we consider whether the request is resolved, whether you have asked for further contact, and whether there is an ongoing business relationship. Consent and correspondence records are also retained where needed to document contact choices, resolve disputes, prevent abuse, or meet legal obligations. These criteria, rather than a single fixed period, determine how long we retain website records.
You may request deletion or ask us to stop contacting you at contact@oplut.com. A request to stop contact is separate from a request to delete your records. Applicable legal requirements and exceptions may affect what we can delete. Copies in database recovery history and provider logs may remain until their separate retention periods end.
11. Your choices and rights
Depending on where you live and which law applies, you may have the right to ask what personal information we hold about you, obtain a copy, correct it, delete it, restrict or object to certain uses, withdraw consent, or appeal a decision about a request. You may also ask us not to contact you further.
Send requests to contact@oplut.com with the subject “Privacy request.” Describe the request and the email address you used. We may need to verify your identity or an authorized agent's authority before acting. Do not include passwords or identity documents in your initial email. We will not discriminate against you for exercising a privacy right.
If we deny a request that applicable law gives you a right to appeal, you may reply to our decision and ask for an appeal. You may also contact the privacy or data-protection authority where you live, including the UK Information Commissioner's Office or the Australian Information Commissioner where applicable. These rights are not absolute, and an exception may apply when information must be kept for security, legal, or recordkeeping reasons.
12. Children
This business website is not directed to children under 18, and Oplut does not knowingly collect personal information from children through it. If you believe a child submitted information, contact us so we can review and delete it where appropriate.
13. Security
We use administrative and technical measures intended to protect website inquiry information. No internet transmission, email, or storage system is completely secure. Do not send secrets, credentials, or sensitive commercial information through the public form. Our Security page describes the website's infrastructure and protections.
14. Third-party links
The website may link to Shopify or other third-party sites. Their privacy practices are governed by their own notices, not this one. A link does not mean Oplut controls the third party or its handling of personal information.
15. Changes
We may revise this notice when the website, product, providers, or legal requirements change. The date at the top identifies the latest version. If a change materially affects how already collected information is used, we will provide any additional notice required by applicable law.
16. Contact us
Questions, complaints, privacy requests, or requests for this notice in another accessible format may be sent to Oplut, Inc. at contact@oplut.com.